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Vitamin Shoppe leader talks delivery strategy

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Leanna Buttner, senior director of digital commerce for The Vitamin Shoppe, shares insight on the retailer's strategy to expand same-day delivery into its own digital ecosystem.

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Mobility at the forefront: How mobile POS is redefining specialty retail

Mobile POS is reshaping specialty retail at the moment of decision. Retailers are equipping associates to assist customers, complete transactions anywhere in the store and deliver more flexible service.

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Amazon Prime Day set for June

Amazon's Prime Day is coming in June though the omnichannel retailer hasn't announced specific dates.

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Consumer Behavior / Consumer Psychology

Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.

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