Walmart: Tariff refunds will keep prices low
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Walmart revealed it had 11,000 rollbacks in prices in the second quarter, up from 7,200 rollbacks at the end of the first quarter.
read nowMore FeaturesRethinking customer retention: From churn prevention to value creation
by Luke Smith — Principal Consultant, Optima Partners
Retention can no longer be treated as a narrow, model-driven function focused on preventing churn. Instead, it should be reframed as a strategic capability that combines data, insight and action to maximize customer value.
read nowMore CommentaryL.L. Bean debuts free loyalty program with customer engagement aspect
L.L. Bean, an outdoor lifestyle brand, has launched a loyalty program that not only rewards customers for shopping but allows them direct input in how the…
read nowMore NewsConsumer Behavior / Consumer Psychology
Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.
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