Target sales reveal growth boosted by tariff refunds

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Target beat street expectations with its Q2 earnings but CEO Michael Fiddelke said there is still important work ahead.

Rethinking customer retention: From churn prevention to value creation

by Luke Smith — Principal Consultant, Optima Partners

Retention can no longer be treated as a narrow, model-driven function focused on preventing churn. Instead, it should be reframed as a strategic capability that combines data, insight and action to maximize customer value.

Many consumers will start holiday shopping before Black Friday

A hefty number of shoppers, 83%, will begin planning for holiday purchases before Black Friday, according to a Consumer Pulse research report, and 71% will…

Marketing

Marketing in the omnichannel retail universe is a critical strategy that requires constant assessment and evaluation.