Gas fueling Costco growth, customer loyalty

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Consumers wanting cheap gas are hitting Costco pumps and driving customer loyalty for the wholesaler.

When value wins, loyalty follows

by Chris Cubba — Chief Revenue Officer, Snipp Interactive

The idea that loyalty is fading is a misread of the market. It’s not that consumers have stopped being loyal; they’ve simply stopped tolerating weak value.

Coop Norway, Zetadisplay team on in-store retail media network

Coop Norway, Norway's second-largest grocery retailer, and ZetaDisplay have entered into the next phase of an agreement after the successful roll out of a…

Consumer Behavior / Consumer Psychology

Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.