Walmart: Tariff refunds will keep prices low

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Walmart revealed it had 11,000 rollbacks in prices in the second quarter, up from 7,200 rollbacks at the end of the first quarter.

Rethinking customer retention: From churn prevention to value creation

by Luke Smith — Principal Consultant, Optima Partners

Retention can no longer be treated as a narrow, model-driven function focused on preventing churn. Instead, it should be reframed as a strategic capability that combines data, insight and action to maximize customer value.

L.L. Bean debuts free loyalty program with customer engagement aspect

L.L. Bean, an outdoor lifestyle brand, has launched a loyalty program that not only rewards customers for shopping but allows them direct input in how the…

Consumer Behavior / Consumer Psychology

Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.