Customer success is the key to business growth

Typically the responsibility for customer service is split amongst various in-house teams and there is no overarching coordinated system to manage it. A coordinated approach is very much needed for the strategic management of customers and their experience.

UX university: 4 retailers getting the user experience right

Customer loyalty requires more than offering a customer a free coffee every time they buy 10. There’s no middle ground any longer as user experience is key for retailers wanting to win the battle.

Staging an experiential marketing encore, the Bloomingdale's, Brooks Brothers way

There's no business like show business, and retailers are vying to get in on the act. More merchants are turning to Broadway in their ongoing play for experiential marketing. But what can retailers do for an encore?

5 key success factors for 'omnichannel as the new normal'

Chris H. Petersen explains why assorting the hottest products is not enough to win today's consumers.

A look at what's in store for 2017

The ball has dropped, the confetti has fallen, and the new year has officially been ushered in. With 2017 on the horizon, it’s time to look to the future.

New year, new resolutions: 4 brand strategies to boost customer satisfaction in 2017

From creating improved customer experiences to a renewed focus on employees, 2017 will be a year where companies deploy new employee engagement strategies that result in increased customer satisfaction. Here are four predictions on how brands will step up their game in the new year.

5 tips to boost customer loyalty in 2017

The new year is fast upon us and with it comes new opportunities for brands to surprise and delight their customers with engaging and rewarding experiences. A well-designed, innovative loyalty program can help you get there.

7 keys to customer experience happiness

Storytelling and understanding the rules of a "happy life" are two of the dominant themes throughout my career and education, with science being added as an interest as I have grown older. All three come together beautifully in customer experience.

Convenience for retail consumers will demand innovation in 2017

2016 was an interesting year in retail. Many established brands died a bricks and mortar death. While many thought this signaled the demise of the physical store once and for all, some pure play etailers shifted their clicks to bricks, perpetuating the age old debate of online versus in-store.

Online assortments: Long-tail, curated or castrated?

Declaring you are omnichannel is the easy part. Achieving profitability will require balancing the tradeoffs of long-tail assortments vs. the ability to deliver a quality experience integrating the virtual and physical shelf.

How Macy's, Target tap devices for the holidays

Here's a reason for retailers to be "appy" this holiday season: Purchases made on mobile apps more than doubled in 2015, to nearly $50 billion. We look at holiday-specific shopper apps and how retailers can parlay these concepts into direct spending online and in the store.

Data analytics and the changing world of retail in 2017

If there’s a word that described the retail space in 2016, it’s change. Change in technology, tools and best practices. And, (no surprise), 2017 promises more of same.

The changing face of merchandising and what retailers need to do to succeed

The changing face of retail merchandising requires retailers to go beyond tried and tested tactics.

3 tips to engage retail customers as they wait

Waiting time in the retail world is almost inevitable. However, it's also an opportunity for businesses to engage and connect with their audience through tools such as digital signage.

Social media ROI, loyalty and the customer experience

While marketers know in their gut that social media is important as customers are clearly there and sharing, they often lack the return on investment to prove to executives why the investment is paying dividends.

How entrepreneurial employees boost profit, customer service during holiday season

For national chains a drive toward community presents the opportunity for front-line employees and local store managers to drive sales and profits. However, to maximize the opportunity, managers and employees need to be entrepreneurial.

5 rules for a retail town square: What Apple, Whole Foods Can Teach Us

Here's a potential formula for retail of the future: One Apple squared equals a community experience minus the traditional sales space.

Predictions for retail, payments, and mobile in 2017

From mobile wallets to on-demand apps, and consumer demand for a more personalized and interactive shopping experience, merchants big and small are facing a new wave of expectations from customers.

Horseshoes, hand grenades and location data?

Gil Larsen, VP of the Americas at Blis, says retailers either win or don't - unless you're playing horse shoes or chucking hand grenades, neither of which many of us have much experience doing.

5 critical traits to be a future-focused retailer

Bill Chidley, a partner at ChangeUp, offers up the five critical traits required to be a future-focused retailer.

Showing (1 - 20) of 1131

Get the latest news & insights


NEWS

RESOURCES

TRENDING

FEATURES