Rakuten Advertising News & Media
Consumers prioritizing price these days
April 23, 2025
More than half of consumers, 55%, plan to prioritize products with the lowest price when shopping in the coming months and 33% of retailers believe shoppers…
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Shoppers bought more, spent less on Black Friday Weekend
December 9, 2024
Shoppers bought more during the Black Friday weekend but spent less by prioritizing early deals and savings. They spent 5% less per purchase while increasing…
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