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TransUnion News & Media

Nearly half of consumers expect personalized marketing experiences

May 27, 2025

Just about 40% of U.S. consumers expect personalized online shopping experience with tailored interactions and product recommendations that align with…

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Nearly half of consumers expect personalized marketing

May 9, 2025

Nearly four in 10 U.S. consumers expect brands to personalize their online shopping experiences, including tailored interactions, product recommendations and…

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