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Contributors

Adam Castleton

With 15 years of experience working in technology, Adam is our strategic and savvy CEO. It’s his job to lead Startle, ensuring that we have a positive impact on both our customers and our team, by delivering innovation and growth in a positive culture. When he’s not at work, he tries hard to switch off by spending time outside with his wife and kids - his self proclaimed ‘happy place’ is having a wander in the forest on a sunny day.

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Adonis Celestine
Adonis Celestine is an automation expert, QA thought leader, published author and regular speaker at leading software testing conferences. He leads the test automation practice for Applause, and has nearly two decades of software testing experience. Quality Engineering is a passion for Adonis, and he believes that true quality is a collective perspective of customer experiences. Also, he believes that the natural evolution of QA is shaped by data and machine intelligence.

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Bryan Chan

Bryan is the senior director of research development at E Ink. Bryan leads a group whose mission is to develop concepts and bring them to the market around E Ink technology, including retail. His deep understanding of various industries, individual customers' needs, technology trends, and complex value chains has allowed Bryan to bring cutting-edge products into varied industries such as consumer electronics, industrial, automotive, agriculture, banking, transportation, and retail.

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Parrish Chapman

Parrish is the Senior Director, Enterprise Retail Sales Key Accounts, at Samsung Electronics America. He has expertise in executive management focused on digital transformation within the automotive, quick service and retail industries. Parrish is committed to human-centered design, allowing the end client to observe business improvements spanning people, process and technology.

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Paul Chapuis

Paul Chapuis is founder and CEO of OnQ, a leading retail display manufacturer that designs and builds retail merchandising solutions for the world's leading brands and retailers. His forward-thinking approach to retail has helped countless companies improve the way their complex products are presented and sold at stores worldwide.

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Barbra Chase

Prior to joining SymphonyAI, Barbra was a sales executive at Focal Systems and Brain Corporation. As a veteran retail revenue leader she held roles at Bossa Nova Robotics, Diebold Nixdorf and Oracle.

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Maria Chatzidakis
Maria Chatzidakis is an Associate Consultant with a demonstrated understanding of marketing, supply chain, and operations technology. She is a Certified Prosci Change Management Practitioner and demonstrates a passion for optimizing workflows and solving complex business challenges for clients.

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Cindy Chen

Cindy Chen is the Co-founder of FancyTech, where she leads global brand partnerships. A seasoned professional in the e-commerce and fashion industries, Cindy honed her operational and technology industry experiences at Alibaba and Moda Operandi. At Alibaba, she led major promotional campaigns such as Singles' Day, blending technology with traditional marketing to drive sales. At Moda Operandi, she ensured a seamless user experience through creating email campaign strategies and site content management.

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Fang Cheng
Fang Cheng is the founder and CEO of Linc, a premier CX Automation solution built for modern enterprise retailers and disruptor brands, to rapidly solve complex, high fidelity, eCommerce use cases through built-in Digital Workers, offloading 85%+ of the Customer Experience across all conversational channels.

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Jessica Chiu

Jessica is VP of Strategic Partnerships for the Americas at Airwallex, a global payments and financial platform enabling businesses of all sizes to scale and operate efficiently across borders. Prior to Airwallex, Jessica led strategic growth and product partnerships at Pinterest and Spotify. She also held business and finance-focused roles at Netflix and LinkedIn, and has additional experience in technology investment banking.

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Victor Cho

I am a CEO/Advisor/Board member who has a deep passion for building online customers experiences that truly delight (Net Promoter 80+) and define markets. I do that through a leadership ethos grounded in transparency, empathy, diversity, and integrity. The building blocks that I deploy most from my toolkit (other than customer-centricity) are: use of analytics/data, leveraging networked business model dynamics, and creating organizations with recursive leadership engines.

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Ten Chu
Ten started his career at the Chicago Tribune Company, as part of the team developing and supporting the very first version of the chicagotribune.com. Since then, his career has spanned across various industries, from media, to location based services, education technology, and high-frequency trading.

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Liz Cichowski

Liz is a learning & development professional with over 20 years of experience, specializing in the retail industry. Her company, Learning Means Business, Inc., helps retailers optimize revenue, profit and market share through exceptional customer experiences, efficient store operations, goal setting, and more.

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Benedict Clark
Benedict Clark is a writer and psychologist with over ten years marketing experience in a range of different roles. He believes avidly in the power of words to connect people and ideas.

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Emily Clark
Emily Clark is the Head of Retail at Further, a leading data, cloud, and AI company focused on helping companies turn raw data into the right decisions. With over 15 years of experience in data, analytics, and digital marketing, Emily excels in leading teams to transform complex data into strategies that drive results.

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Joanna Clark-Simpson

Joanna is the Head of Consumer Research & Marketing at PissedConsumer.com, a consumer review website. In her role, she analyzes consumer experiences to gain a deeper understanding of consumer behavior. Using these insights, she provides consumers with practical tips on how to avoid common issues with companies and make informed purchasing decisions. Additionally, she shares marketing advice with businesses to help them improve their strategies and strengthen their brand image.

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Ann-Marie Clendenin
Ann-Marie Clendenin is a top leader of some of N. America’s most iconic brands, with a solid track record for driving massive retail growth globally through traditional expansion, as well as Omni channel.
Brian Cluster

Brian Cluster is Stibo Systems' Industry Strategy Director, specializing in the Consumer Packaged Goods and Retail industries. He has a strong 20-year track record of collaborating on strategy, building and delivering analytics, and business & digital transformation. At Stibo Systems, Brian is putting his varied industry expertise to good use, providing direction, strategy and relevant insights for our field teams and ·helping driving customer value for master data management solutions.

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Ken Colbert

Ken Colbert is the founder and general manager of Dive Shop 360. For the past 10 years he has overseen all aspects of the business from customer experience and support to product development. He brings over 20 years of business operations experience to Dive Shop 360 prior to his current role. Colbert is passionate about helping dive shop retailers streamline their operations with Dive Shop 360’s all-in-one, cloud-based POS platform.

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Angelo Coletta

By helping customers have a positive e-commerce experience, Angelo and his team work behind the scenes to make complex technology easy for any brand to adopt with the goal of increasing engagement and driving sales. 

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