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Adam Castleton

Adam Castleton

With 15 years of experience working in technology, Adam is our strategic and savvy CEO. It’s his job to lead Startle, ensuring that we have a positive impact on both our customers and our team, by delivering innovation and growth in a positive culture. When he’s not at work, he tries hard to switch off by spending time outside with his wife and kids - his self proclaimed ‘happy place’ is having a wander in the forest on a sunny day.

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Recent Contributions


Retail trends 2025: The future of shopping experiences

by Adam Castleton — CEO, Startle Music

Technology will continue to revolutionize retail in 2025. From cashier-less stores to AI-driven inventory management, tech innovations will streamline…

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