News & Media From Annamaria Turano
Holiday sales predicted to increase
by Annamaria Turano — Executive Director, MCAworks
Deloitte recently shared their forecast that holiday sales are expected to increase between 3.5 percent and 4 percent as the economy and the presidential…
read now'What Would Tommy Do?' The straightforward question that defines the brand strategy at Tommy Bahama
by Annamaria Turano — Executive Director, MCAworks
Defining a brand strategy that is differentiated, sustainable, and successful long-term is critical to retailer success. Tommy Bahama, a lifestyle company that…
read nowPositioning on a price point: Dollar Tree
by Annamaria Turano — Executive Director, MCAworks
Dollar Tree continues to harvest success from its unique positioning built on its value-oriented price point. According to a recent company press release…
read nowTotal Wine & More: A toast to their success
by Annamaria Turano — Executive Director, MCAworks
Total Wine & More is truly "America's Wine Superstore." Currently operating 80 superstores across 13 states, Total Wine is driven to maintain its…
read nowIs Walmart losing out on deeper loyalty by not offering loyalty cards?
by Annamaria Turano — Executive Director, MCAworks
Walmart remains one of the few giant retailers which does not yet offer a customer loyalty card. In the new book, Walmart: Key Insights and Practical Lessons…
read nowShopWith.It may be a hit this holiday shopping season
by Annamaria Turano — Executive Director, MCAworks
A new, free social media app launched today, Dec 1st, taking shopping-and-socializing to a new level in the digital world. The ShopWith.It app promises to be…
read nowDesperate times, desperate measures?
by Annamaria Turano — Executive Director, MCAworks
Earlier this year, Kristy Reynolds, marketing professor at the University of Alabama's Culverhouse College of Commerce, indicated that methodical shopping, or…
read nowHow smart is PetSmart?
by Annamaria Turano — Executive Director, MCAworks
According to Dow Jones newswire today, PetSmart Inc. raised its third-quarter and full-year guidance, citing better-than-expected same-store sales growth.
read nowMissoni at Target: Thoughts from a marketer
by Annamaria Turano — Executive Director, MCAworks
The Missoni at Target campaign is great for Target's business but might prove to be disastrous for Missoni's brand.
read nowWhy The Fresh Market is more fresh than Whole Foods
by Annamaria Turano — Executive Director, MCAworks
Founded in 1982, The Fresh Market, Inc. is a specialty grocery retailer focused on providing high-quality products in a unique and inviting atmosphere with a…
read nowPerception is reality: Why Wal-Mart needs to show shoppers the money
by Annamaria Turano — Executive Director, MCAworks
Yesterday's Wall Street Journal highlights that Wal-Mart's "aura of price leadership" has experienced a downturn since the recession, according to surveys by…
read nowTalbots: Neither here nor there
by Annamaria Turano — Executive Director, MCAworks
A few years ago, I had a skirt hemmed because the salesperson remarked that the original hem was “neither here nor there.” Fortunately, the store’s in-house…
read nowClosing the sale: Moving from transactions to 'thank you'
by Annamaria Turano — Executive Director, MCAworks
The customer decision-making process never ends with the actual sale. Too many retailers fail to recognize the importance and immediacy of the final step in…
read nowHow Fromagination is the Big Cheese in Wisconsin
by Annamaria Turano — Executive Director, MCAworks
Fromagination has a passion for artisan cheese and perfect companions. Named a 2011 Outstanding Retailer by the National Association for the Specialty Food…
read nowWhy Self-Checkout Lanes Are Increasingly Getting Checked-off
by Annamaria Turano — Executive Director, MCAworks
About a decade ago, retailers demanded greater profits – leading to the roll-out of the self-checkout lanes. The introduction of self-checkout lanes was viewed…
read nowHow Early is Too Early?
by Annamaria Turano — Executive Director, MCAworks
Retail analysts indicate that back-to-school (“BTS”) sales are getting earlier this year – and probably the earliest ever. The National Retail Federation…
read nowAlways Wired: Why Retailers Should Offer Free Wi-Fi In-Store
by Annamaria Turano — Executive Director, MCAworks
Mobile devices are the nexis of consumer purchasing power, as they now give consumers the ability to comparison shop, purchase, and share likes/dislikes from…
read nowPutting on the Charm: A Look at Charming Charlie
by Annamaria Turano — Executive Director, MCAworks
Charming Charlie is becoming the darling of shopping malls as it expands the number of store units nationwide. The secret of Charming Charlie’s success is its…
read nowRetail Success in the Sunshine State
by Annamaria Turano — Executive Director, MCAworks
What makes a store a local favorite in Florida? Knowing the Florida customer and addressing her lifestyle needs is the answer to Bealls’ success in the…
read nowBetter Pricing / Better Living
by Annamaria Turano — Executive Director, MCAworks
The most recent 2011 Store Openings list (a list obtained from credible published sources available to the general public, updated 3/24/11) reveals that store…
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