News & Media From Brian Lannan

4 strategies for using data, AI to personalize customer experience

by Brian Lannan — Vice President, Retail Experience, Avtex

Here are winning data and AI strategies for a modern retail environment that caters to the one-to-one customer experience.

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Deploying self-service channels in retail

by Brian Lannan — Vice President, Retail Experience, Avtex

Why conversational AI is the future of customer-driven self-service.

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5 ways retailers can cut costs without sacrificing customer experience

by Brian Lannan — Vice President, Retail Experience, Avtex

NRF's Top 100 Retailers List is dominated by large, low-cost retailers. Amazon allows consumers to price shop any product, anytime, from anywhere. Walmart has…

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