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Doug Fleener

Doug Fleener
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Recent Contributions


Consistency and avoiding Whac-A-Mole

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

An important attribute of a leader is consistency. Without it, employees are left to wonder what is and isn't acceptable. This also takes focus and energy away…

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5 ways to improve your hiring

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Doug Fleener, former director of retail for Bose Corporation, lists five ways to improve retail hiring practices.

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The two types of retail leaders

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

What did your employees personally focus on yesterday to accelerate sales growth? Does each employee know what his or her next level of performance is?

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Teach, coach, and ride

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

The faster employees apply what they learn, and receive additional feedback, the faster they learn the skill and benefit from it.

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Is it time to draw a line in the sand for your underperformers?

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

The first time there is an issue with a retail employee, it needs to be addressed. If it happens again, you have a problem with the employee. If it continues…

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Fueling the fire: Motivating your staff over the next week

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Take a lesson from the 'age of rail' to keep your stores humming through this last week of holiday shopping.

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Don't inadvertently uninspire your employees

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Building up your store associates is critical, but so too is not tearing them down.

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Learning from an amazing sales experience

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

What makes a great retail salesperson? Sometimes it's what you'd least expect.

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The four different types of specialty retail associates

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

How your employees can gawk, stalk, talk or rock the retail sales experience.

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Four tips for leading lasting change that leads to higher sales

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Your store staff has been doing things a certain way for a long time, and simply telling them they need to do something different doesn't work.

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