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Gideon Pridor

Gideon Pridor

Gideon Pridor is the Chief Marketing Officer at Workvivo, the employee experience platform acquired by Zoom. Pridor is a veteran marketing leader with a track record of growing disruptive startups into global leaders that redefine their markets. Before Workvivo, Pridor was VP Marketing at TravelPerk, one of the world’s fastest-growing SaaS companies, Perfecto (acquired by Perforce), and others. Pridor is a frequent speaker at industry events, an HR tech enthusiast, and a startup mentor helping companies build their story and tell it to the world.

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Retail's biggest blind spot

by Gideon Pridor — Chief Marketing Officer, Workvivo

To close the culture gap this holiday season, retailers should communicate early and often, and begin engagement before peak season starts. Recognize daily…

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