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Katharine Biggs

Katharine Biggs

Katharine Biggs, Content and Marketing Manager at parcelLab looks at how going direct-to-consumer and better managing post-purchase communications can help luxury brands reap the rewards of deeper emotional customer connections without compromising their values.

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Luxury brands: Why it's time to get more intimate

by Katharine Biggs — Content and Marketing Manager, parcelLab

Katharine Biggs, content and marketing manager at parcelLab, looks at how going direct-to-consumer and better managing post-purchase communications can help…

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