Kimberly Nasief
Kimberly Nasief
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Customer experience management makes for good marketing
by Kimberly Nasief — President, Measure Consumer Perspectives
Customer experience management can be the difference between good marketing and bad marketing. As every business owner knows, a happy customer is the best form…
read nowCustomer experience management 101: Identifying channels of communication
by Kimberly Nasief — President, Measure Consumer Perspectives
Customer experience management has changed, thanks to the digital age. Social media has changed the way businesses interact with their customers. No matter the…
read nowMystery shopping professional conference coming this fall
by Kimberly Nasief — President, Measure Consumer Perspectives
Mystery shopping agencies, companies and mystery shoppers from around the country will be in San Diego, California this October in order to attend one of the…
read nowPractice customer experience management by focusing on the employee experience
by Kimberly Nasief — President, Measure Consumer Perspectives
Customer experience management can be directly linked to how the employees understand and view their workplace. It's easy to understand that if the employees…
read nowHow customer service can use social media
by Kimberly Nasief — President, Measure Consumer Perspectives
I saw a recent article on by DJ Heckes on the Yoga The Power blog about how social media can play a big part in customer service. That's something we've talked…
read nowFour customer experience management predictions for 2012
by Kimberly Nasief — President, Measure Consumer Perspectives
Customer experience management is going to undergo some serious changes in the coming months, thanks to mobile technology and social media. And I can make a…
read nowWant to be good at customer service? Be mediocre.
by Kimberly Nasief — President, Measure Consumer Perspectives
It's not too hard to rise above the competition these days. When you're out and about doing your errands or eating at a restaurant, how often do you walk out…
read nowKlout vs. Clout: Both are important to your business
by Kimberly Nasief — President, Measure Consumer Perspectives
I'd like to tell you a story about a friend of mine — and a business that did her wrong.
read nowBathrooms: More than meets the eye
by Kimberly Nasief — President, Measure Consumer Perspectives
I recently saw an article online — "How the Restroom Symbolizes Your Whole Operation" — about sustainability and hygiene in the workplace, but it started me…
read nowSee More From Kimberly
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