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Dean Hickman-Smith

Dean Hickman-Smith

Chief Revenue Officer with 20+ years of experience helping companies scale customer-facing technology responsibly. Dean has worked across SaaS, security, and digital commerce, with a focus on how testing, trust, and real-world performance impact customer experience at scale — especially as retailers adopt AI, mobile, and omnichannel platforms.

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The hidden risks behind retail's AI shopping boom

by Dean Hickman-Smith — Chief Revenue Officer, Testlio

In an era where AI influences $67 billion in sales, the retailers who win will be the ones whose AI earns trust, repeat purchases, and long-term loyalty.

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