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News & Media From Raj Shroff

Using in-store methods to drive online conversions

by Raj Shroff — Principal, PINE Strategy & Design

Raj B. Shroff, founder and principal at Pine Strategy & Design, believes it's time for retailers to understand exactly what prevents consumers from buying.

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Bridging the gap between e-commerce and the store experience

by Raj Shroff — Principal, PINE Strategy & Design

Raj B. Shroff , founder and principal at Pine Strategy & Design, offers insight on the void between a retailer's website and it's in-store experience and how…

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