Rusty Bishop

Rusty Bishop serves as Chief Marketing Officer of Bigtincan — a global leader in sales enablement automation. In his role, Rusty applies the knowledge and skills he learned during his PhD research to pipeline generation and creating compelling buying experiences through brand strategy. Prior to joining Bigtincan, Rusty was the CEO and Co-Founder of FatStax, one of the first sales enablement companies to bridge the gap between sales and marketing, which was acquired by Bigtincan.