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Sharon Shapiro

Sharon Shapiro
Sharon Shapiro is the Director of Integrated Planning at Bluecore. An experienced storyteller, Sharon has spent her career building content marketing programs for B2B SaaS companies. At Bluecore, she collaborates with top retailers and strategists to highlight the latest trends in retail marketing and spotlight industry leaders.

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Recent Contributions


Why last year's benchmarks matter even more to retailers now

by Sharon Shapiro

Sharon Shapiro, director of integrated planning at Bluecore, explains how and why last year's email marketing program benchmarking is critical for structuring…

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