Alasdair James
Alasdair James
Alasdair James is a seasoned global executive with over 30 years of experience leading complex businesses in the fast-moving consumer goods, pharmaceutical, and retail sectors. Currently serving as Chief Commercial and Marketing Officer at Swiftly, Alasdair has held high-profile leadership roles, including CEO of Pier 1, President of Kmart, and Chief Customer Officer at Dollar Tree. He has also served on boards of SaaS companies like Growzz and Symphony Retail AI.
Recent Contributions
Customer experience is the antidote to uncertain grocery market
by Alasdair James — Chief Commercial and Marketing Officer, Swiftly
The grocery sector has never faced so much uncertainty, but focusing on delivering a powerful customer experience can help maintain long-term, sustainable…
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