News

B2B Soft, QLess partner to cut mobile customer wait times

June 18, 2014

B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, has announced a new partnership with line management solution provider QLess. According to the companies, the QLess virtual line management service is now integrated with the B2B Soft Wireless Standard Retail Management Platform. Through the solution, customers of wireless retailers join a virtual service line and receive updates on the estimated time to service, as well as when it’s their turn.

It is estimated that up to 50 percent of potential customers leave a store or service establishment when presented with a long wait. Qless says its solution significantly enhances the customer experience by freeing patrons from having to stand in line while they wait. Further, letting customers continue to browse and shop while they wait greatly increases the likelihood of additional purchases.

“By removing physical lines and enabling digital customer conversations, QLess allows businesses to implement an affordable technology that can give back countless hours of lost time to consumers, while offering businesses a true competitive advantage,” said QLess CEO Alex Bäcker.