News

Erik, Jamie Nordstrom exchange roles in Nordstrom multi-channel business

May 20, 2014

Nordstrom Inc. announced today that two executive team members, Erik Nordstrom and Jamie Nordstrom, are exchanging roles to further strengthen the company's core commitment to improving the customer experience. Erik Nordstrom, formerly president of stores, will now be president of Nordstrom Direct. Jamie Nordstrom, formerly president of Nordstrom Direct, will now be president of stores. Erik will continue to sit on the Nordstrom board of directors.

"Customers view us as one Nordstrom — our challenge is to act like one Nordstrom," said Erik Nordstrom. "As we work to further leverage our capabilities across Nordstrom stores and Nordstrom.com in what today is a growing $10 billion regular price business, we believe this move will help us meet that goal."

Today, Nordstrom serves customers through distinct yet complementary businesses: Nordstrom stores, Nordstrom.com, Nordstrom Rack, Nordstromrack.com and HauteLook.

"Customers don't value channels, they value experiences, and our entire team is focused on creating innovative and relevant customer experiences," said Jamie Nordstrom. "We believe that by making this change we can better support our team in taking an even more integrated approach in how we serve customers."

Erik was named a co-president of Nordstrom in 1995 and president of stores in 2000. According to the company, Jamie was instrumental in the development of Nordstrom's singular inventory platform, leading that project prior to being named president of Nordstrom Direct in 2005. Their strategic guidance, along with the rest of the executive team, helped develop and launch capabilities that integrated Nordstrom stores and Nordstrom.com, including the store and online merchandising teams, buy online/pick up in stores, mobile POS, same-day delivery and free shipping/free returns.