April 1, 2010
Intuitive Design Solutions unveiled its "Apparel Shopping Cart" today, a device that the company says is specifically designed to make shopping for clothing a more enjoyable experience.
According to a company press release:
In the world of retail, the "grocery cart" is currently the only way of collecting items for purchase. Consumers who are shopping within the retail apparel stores are shopping for clothing and therefore deserve a shopping cart designed to manage clothing that are both folded and on hangers. Frequently apparel shoppers are seen hanging goods on their fingers or over their arms due to the outdated and unpleasant experiences the current, available grocery carts bring. Many times to avoid using the grocery cart they bunch their potential purchases from empty hooks one to another. With innovation and foresight for the savvy consumer and change in economic times, IDS has developed a cart specifically designed for the everyday retail apparel shopper.
The company says the cart comes in three different sizes, has the option to add a child seat, and can be ordered in more than 100 colors.