Marketing

NY luxury jeweler relocates to Florida

January 7, 2022

Luxury jeweler MISH, run by Mish Tworkowski for 30 years in Manhattan, New York is now doing business in Palm Beach, Florida.

The retailer's relocation was planned and not spurred by the ongoing pandemic, according to a Forbes report.

"Joseph Singer, my life and business partner, and I love the idea of change. It wasn't necessarily only a business decision," Tworkowski told Forbes. The duo began considering the move to the southern city, where they have a home, three years ago.

"Many believe Palm Beach to be the most beautiful city in the United States," he told Forbes. "It has a high-end clientele with some of the most expensive real estate, but it's cultural and educational as well. Palm Beach checks all those boxes."