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RedPrairie aquires Escalate Retail

February 1, 2011

RedPrairie Corp., a productivity solutions provider, announced it has finalized the acquisition of Escalate Retail, a leading provider of all-channel commerce to specialty retailers, direct marketers and big-ticket retailers.

Escalate’s solutions deliver all-channel commerce capabilities that help reinvent shopping for more than 400 brands in the retail vertical, including St. John Knits, The Buckle, Hot Topic, Coldwater Creek, EILEEN FISHER and The Louvre.

"With this acquisition, RedPrairie will be ideally positioned to manage both supply chain and retail activities, from the time a customer first makes contact with the retailer — no matter the channel, touch point or device-all the way through to fulfillment," said RedPrairie CEO Mike Mayoras. "Additionally, we have enhanced our ability to leverage our Workforce and Inventory Management solutions to help retailers optimize inventory and fulfillment processes regardless of where the order is in the supply chain."

"The consumer has evolved," said Stewart Bloom, CEO, Escalate Retail. "More than ever, consumers are using a number of different channels to interact with retailers outside of the store from online and mobile devices, to call centers and social media among others. Our merging with RedPrairie results in unparalleled capabilities to optimize the customer experience, from search to sale to delivery."

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