News

Target adds $3M to its Hurricane Harvey relief effort

September 8, 2017

After committing $500,000 to national disaster relief groups, including the American Red Cross and Salvation Army, Target is now providing $3 million to aid the Hurricane Harvey relief effort.

The additional funds, according to a press release, will also provide support to impacted Target team members and the Gulf Coast community.

"While Hurricane Harvey marks one of the worst natural disasters in American history, it's also shone an incredible spotlight on the very best qualities of our communities. The stories of loss and suffering are heartbreaking, but the stories of courage, generosity and selflessness are nothing short of remarkable," said Target CEO and Chairman Brian Cornell, in a press release. "As a company, Target initially provided $500,000 financial support to relief organizations as we were assessing the damage. And today, we are committing another $3 million to be there for our team and help address the community's needs."

The retailer plans to establish a disaster relief fund with non-profit partner Global Impact to support Target team members and their families, and will match employee donations dollar-for-dollar up to $1 million. Additionally, Target provided $100 Target gift cards to more than 10,000 team members in the impacted areas to help them get the supplies they need. An additional $500,000 in cash and products will be donated across several different organizations that provide community support, including a food donation to Feeding America, and additional funds to Target stores to use for supporting local non-profits.