February 2, 2017
Loyalty marketing provider Thirdshelf is partnering with Star Cloud Services to let Star printer users connect transactional data to Thirdshelf's cloud for marketing insights.
Retailers, no matter what POS system is in use, can tap Thirdshelf's AI-driven analytics for business and marketing needs.
"Together with SCS, Thirdshelf is developing the first bench marking framework for relational retail," Antoine Azar, CTO of Thirdshelf, said in a release. "Independent merchants will, for the first time, be able to see how they stack up to other similar businesses and will receive automated guidance from Thirdshelf's marketing bot on how to improve. In auto-pilot mode, the marketing bot automates customer re-engagement on behalf of a business owner, effortlessly generating thousands of dollars in sales each month."