Marketing
Wayfair Way Day sales days kick off Oct. 26
October 23, 2025
Wayfair's biggest sale of the year, called Way Day, kicks off Oct. 26.
The four-day sales event offers bonus savings for Wayfair reward members, according to a press release.
"Today's customers are more intentional than ever when it comes to their homes," Jon Blotner, president of commercial and operations at Wayfair, said in the release. "Way Day is our answer to that mindset - bringing together incredible value, a wide selection of quality products, and the convenience of free, easy delivery. From holiday hosting prep, to seasonal refreshes, or that perfect finishing touch, Way Day helps customers to create spaces they love at prices that feel just right."
The event features exclusive in-store offers, as well as family-friendly activities, raffles and giveaways will take place all weekend long at the Wayfair store in the Chicago area. In-store offers will also be available at all AllModern, Birch Lane and Joss & Main locations.
The sale will be available on Wayfair and across its family of brands, including AllModern, Joss & Main and Birch Lane.
