White Paper

How retailers use AR, VR and 3D to enhance product visualization

October 29, 2019

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The adage that a picture is worth a thousand words is ancient, but its application is more relevant than ever to e-commerce retailers: high-quality product images can increase conversions and decrease returns in nearly every vertical.

Luckily, software now makes it possible to create visual content more easily and inexpensively than ever. And that content is no longer limited to static images: today’s retailers can offer shoppers augmented reality (AR), virtual reality (VR), and 3D experiences to help customers understand their offerings move through the purchasing process.