Webinar

How To Turn Your Stores into Super Converting Stores For Holiday Season

September 20, 2022

Retailers work hard to understand what kind of store experience they're delivering for their valued shoppers. But their own traffic data will tell them precisely where conversion sags occur every hour — a telltale sign that customers are not having a good shopping experience. To be ready for the holiday shopping season, every retailer should be able to identify their own Super Converters – stores that benchmark 'what's possible' and hold important secrets to unlocking chain-wide conversion rate improvement. Watch HeadCount's Founder & CEO Mark Ryski as he outlines the 'must-haves' for an effective conversion rate optimization (CRO) program, including:

• Benchmarking conversion performance

• Identifying and leveraging Super Converters

• Why A/B Experimentation in physical stores is important

• CRO Methodology and measurable impact

Meet the speakers

Mark Ryski
Founder & CEO
HeadCount

Mark Ryski is a retail analytics expert, two-time author, and retail industry commentator whose comments have appeared in industry and business press including Forbes and the Wall Street Journal. He founded HeadCount 20 years ago to help retailers turn traffic and conversion insights into sales.

Meet the moderator

Judy Mottl
Editor
Networld Media Group

Judy is an experienced editor, reporter and blogger who has worked for top media including AOL, InformationWeek and InternetNews. She's written everything from breaking news to in-depth trends.