January 10, 2013
All major retailers have some kind of presence on at least one of the major social networks. But who has the biggest social followings?
We analyzed more than 100 leading U.S. retailers to determine which ones have the largest followings on Facebook, Twitter, Google+, Pinterest and YouTube. We compiled our findings in this infographic. Some of the results may surprise you.
RetailCustomerExperience.com is devoted to helping retailers differentiate on experience, rather than on price. It is founded on the understanding that retail today is fundamentally different than any other time in its history, and staying competitive requires a new, holistic understanding of customers and how they want to shop.