White Paper
Why the in-store shopping experience is irreplaceable
November 21, 2019
There’s no denying the shopping experience has truly transformed over time. However, it’s important to appreciate that the in-store shopping experience is irreplaceable to any online alternatives.
Understandably, brands should be focusing on their digital presence but not at the expense of their in-store offering. What a customer can gain from visiting a store in person can build relationships and shape opinions in a way that an online-only brand couldn’t. With the “death of the high street” playing over many retailers minds, it’s important to bear all of this in mind when planning ahead.
About The Sponsor
RetailCustomerExperience.com - Marketing Opportunities
RetailCustomerExperience.com is devoted to helping retailers differentiate on experience, rather than on price. It is founded on the understanding that retail today is fundamentally different than any other time in its history, and staying competitive requires a new, holistic understanding of customers and how they want to shop.
