How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

Comosoft taps digital signage and mobile for in-store marketing

September 29, 2014

Comosoft Inc. recently announced the development of two new point-of-sale technologies for high-volume multichannel marketers: in-store digital signage and…

Altierre ships more than 6 million digital tags

September 23, 2014

Four million of the company's signs are currently installed and operating in retail stores in over 1,000 US cities.

DSA extends deadline for entries for annual Crown Awards to Sept. 22, adds Mobile category

September 19, 2014

The Digital Screenmedia Association has extended its deadline for entries for its annual DSA Crown Awards that recognize "outstanding and best-in-class…

Roundtable: Experts talk digital customer engagement

by Christopher Hall — w, t

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

AOPEN showcases digital signage at Gen2 Australian Retail Lab

August 26, 2014

Digital signage specialist AOPEN Inc. is opening a multimillion-dollar lab in Melbourne aimed at showcasing "the future of shopping and retail technology, from…

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

Cambridge shopping center adds 'virtual assistant'

July 24, 2014

The Grafton Shopping Centre in Cambridge says it is ready to dazzle shoppers with a "virtual" employee who greets customers when they enter.

Manufacturing and Digital Signage: The Nuts and Bolts Behind Dynamic Content Communication

Manufacturing employees often work long hours, on their feet, doing the same tasks hundred of times over. Their accomplishments are number based, which is…

Skin care brand applies digital signage for in-store experience

July 18, 2014

Skin care brand Dermalogica recently opend its second and third concept stores featuring face-mapping skin analysis, skin bar and micro-zone skin treatments in…

Retail Persona Baiting with Digital Sigange

Face to face sales are becoming less of the norm as consumers interact with screens and mobile devices in their shopping pursuits. As a retailer, you want to…

Helping Students Find Their Way: Towson University Aces Campus Communication with Wayfinding and Digital Signage

As a new student, there is nothing worse than being late to class because you could not find the room.With faculty, students, visitors and parents…

Digital signage shelf tag firm announces $21M in funding

July 10, 2014

Wireless in-store digital signage shelf tag provider Altierre Corp. today announced that it has secured more than $21 million in financing that will be used to…

Unilever uses scent marketing, hopscotch to launch new brand

by Christopher Hall

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

Campus Safety: Staying Compliant with Digital Signage

No one wants to think about these topics, let alone prepare for them; but when disaster strikes, your school needs to have a proficient plan of action.

Like, friend or tweet: Reaching Millennials with digital signage

Millennials are, literally, the wave of the future; how can digital signage help retailers and brands reach this valuable demographic?

Access to the world via public Internet kiosks

by Kisha Wilson — Marketing Manager, SlabbKiosks

Public internet kiosks can be customized or standard, and can be ruggedized in order to accommodate the demands of heavy usage.

Holmes Place adds video wall, sound system from Mood Media

May 21, 2014

Mood Media Corp., designer of in-store consumer experiences, has announced that it is working with Holmes Place Poland, the Warsaw branch of the premium health…

Retailer launches Oman's largest digital signage network

April 24, 2014

Anzyma, a digital solutions company in the Sultanate of Oman, has deployed the country's largest digital signage network across all 70 Omantel retail outlets…

Time Warner Cable debuts new Flagship Experience Store

Interactive digital signage creates a completely new atmosphere for buying cable services at NYC flagship store.