Audience Engagement in Digital Media

Audience Engagement in Digital Media

Enhancing audience engagement nowadays is critical, because engaged users are more likely to trust a specific brand. They often pass through the same route or location on their way to work in the morning, back home in the evening or throughout the weekend.

Type: White Paper

Sponsor: media mea LLC


How Mobile Ordering Apps Stack Up

How Mobile Ordering Apps Stack Up

Mobile ordering apps are poised to be a major sales driver for fast casual restaurants, but not all apps are built the same.

Type: White Paper

Sponsor: Fuzz Productions


Strategies for Maximizing Mobile Point-of-Sale Technology

Strategies for Maximizing Mobile Point-of-Sale Technology

Mobile point-of-sale (mPOS) goes beyond mobile check out. Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.

Type: White Paper

Sponsor: NetSuite, Inc.


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FEATURES


Neiman Marcus, Visa talk strategy for mobile commerce, mobile payments

Neiman Marcus, Visa talk strategy for mobile commerce, mobile payments

Karen Katz, president and CEO of Neiman Marcus Group, and Visa CEO Alfred Kelly shared insight, expectations and strategy during a panel talk at the NRF Big Show in January on boosting the retail mobile commerce customer experience. Katz has since retired from her role.

Wayfair, Panera push the mobile commerce experience forward

Wayfair, Panera push the mobile commerce experience forward

Wayfair is hot for mobile as it's allowing the retail home furnishing seller to drive an enhanced customer experience that is proving rewarding for the bottom line. Fast casual Panera is also benefiting from the mobile tech evolution and new digital tools are paying for themselves in terms of sales growth.

CES serves up a gold mine of self-serve retail innovation

CES serves up a gold mine of self-serve retail innovation

Many of the exhibits in the High Tech Retailing Marketplace and elsewhere on the CES show floor featured self-service technology designed to enable retailers and brands to integrate their physical and digital offerings.

Why the mobile e-commerce experience needs to improve

Why the mobile e-commerce experience needs to improve

Scott Voigt, co-founder and CEO of FullStory, examines the state of mobile e-commerce and the challenges still in play when it comes to delivering a robust customer experience.

Amazon Go disrupts, re-invents, elevates the customer experience

Amazon Go disrupts, re-invents, elevates the customer experience

Amazon's supermarket, which boasts a cashier-less checkout, is open to the masses after a year in beta with Seattle-based company employees. Industry pundits, not surprisingly, have a lot to say about the public launch.

Walmart chief: Retail is about change, customer experience a team sport

Walmart chief: Retail is about change, customer experience a team sport

Walmart CEO/President Doug McMillon says the top brick-and-mortar retailer can't afford to get comfortable as it has a lot of work to do and remains committed to founder Sam Walton's vision and philosophy when it comes to the customer experience.

Barriers to enterprise mPOS: What's holding retailers back?

Barriers to enterprise mPOS: What's holding retailers back?

Ben Wagner, director of product, solutions at Ingenico Group/North America, explains why there is tremendous potential when it comes to the mobile point of sale but there are some barriers that need to be knocked down.

Why Amazon may lose its influencer title in 2018

Why Amazon may lose its influencer title in 2018

While the ecommerce retailer won top shopping destination this past holiday season, and dozens of headlines related its innovations, Amazon is not immune to fail as industry watchers see more than a few weak spots in its influencer armor.

Industry experts offer up 2018 predictions on retail customer experience

Industry experts offer up 2018 predictions on retail customer experience

With the close of 2017, a year which brought big news in retail customer experience strategy, technology and trends, Retail Customer Experience shares a hefty list of industry watcher expectations for the new year.

2017 retail influencer: Amazon

2017 retail influencer: Amazon

Customer experience is the dominant strategy in retail, and Amazon dominated in 2017 by innovating on everything from supply chain to faster delivery to expanding its reach via traditional brands to paving new roads in consumer purchase.

2017 in Review: Top 5 features highlight retailer experiences

2017 in Review: Top 5 features highlight retailer experiences

Retail Customer Experience readers love getting insight from those in the trenches, and this year's top five articles illustrate that hunger.

Why omnichannel is a must and how to make it successful

Why omnichannel is a must and how to make it successful

Roger Niederer, head of merchant services, SIX Payment Services, explains why providing a seamless payment experience, that can follow the customer along their journey across the plethora of touch points, is essential for a merchant to succeed in the marketplace.

Best Buy embraces innovative tech to deliver a richer customer experience

Best Buy embraces innovative tech to deliver a richer customer experience

The electronics retailer is prepping enhanced text communication by tapping the emerging communication protocol, Rich Communications Services, to provide deeper information to consumers and enhance the customer connection.

Why the in-store retail experience needs a mobile point-of-sale

Why the in-store retail experience needs a mobile point-of-sale

Jeff Scott, CEO of Infinite Peripherals, explains how a mobile point of sale can improve both the in-store shopper's experience, as well as the retailer's bottom line.

5 steps for tapping social proof to boost sales

5 steps for tapping social proof to boost sales

Nishan Sothilingam, director of product at ResellerRatings, explains how retailers can win despite it being a buyers' world. The key is to be willing to listen.

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Mobile Retail Monday is a weekly column on mobile apps by retail customer experience designer Mike Wittenstein. Each week, you'll get a test drive of a leading retail app including pictures of key features and commentary on what works—and what doesn't.

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