@Consumer-2-Consumer Marketing: Integrating User-Generated Content in your #CustomerExperienceStrategy

@Consumer-2-Consumer Marketing: Integrating User-Generated Content in your #CustomerExperienceStrategy

See why user-generated content is a must for your in-store displays and find out how to increase social engagement with your brand while creating guest experiences that cannot be forgotten.

Type: Infographic

Sponsor: media mea LLC


Staples Canada: Traffic and Conversion Case Study

Staples Canada: Traffic and Conversion Case Study

Headquartered in Richmond Hill, Ontario, Staples Canada and has more than 14,000 employees and over 330 stores nation-wide. The retailer makes it easy for businesses to make more happen through its world-class retail, online and delivery capabilities.

Type: Case Study




Size Matters In Digital Signage

Size Matters In Digital Signage

To get the most out digital signage in retail settings, keep two key words in mind: Size Matters. That doesn’t mean bigger is better. What matters is using screen sizes that suit the setting, dynamics and purpose.

Type: White Paper

Sponsor: ComQi, Inc.


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Avoiding a sticky customer experience:  Webinar explains why retailers must pay attention to product labels

Avoiding a sticky customer experience: Webinar explains why retailers must pay attention to product labels

Sometimes it's the simplest things that can prompt a consumer to jump from one retailer or brand to another. One example is the annoying, frustrating product label experience.

Neiman Marcus, HMSHost, b8ta talk designing the retail digital store

Neiman Marcus, HMSHost, b8ta talk designing the retail digital store

Digital chiefs from legacy and new brands share insight, advice, tips and strategy when it comes to designing the store with digital in mind.

Should we make the holiday shopping season a 365-day effort, or not?

Should we make the holiday shopping season a 365-day effort, or not?

There's more than one trend hitting this holiday season and the impact may just change everyone's retail experience. But will it be for the good or for the bad?

Staples debuts entrepreneurial product portfolio

Staples debuts entrepreneurial product portfolio

The seven winners of the Crowd2Shelf tech innovation contest are within consumers' reach at Staples.com.

Witness: The crumbling tenents of quality customer experience

Witness: The crumbling tenents of quality customer experience

Was it a social experiment? No clue, but it clearly wasn't a warm fuzzy consumer interaction.

NRF: Consumer spending on moms to skyrocket

NRF: Consumer spending on moms to skyrocket

Consumers will spend more than $20 billion on their moms this Mother's Day.

Are Best Buy's best days behind it?

Are Best Buy's best days behind it?

The news that Best Buy CEO Brian Dunn left the company yesterday created quite a stir across Wall Street and the retail sector. It may also have consumers looking forward to the days when Best Buy was the deserved sweetheart...

Sony moves to common pricing

Sony moves to common pricing

Sony's CEO, Phil Molyneux, announced a move to common pricing beginning April 1, 2012. What is common pricing? More importantly, what is the impetus for this move? Common pricing sets a limit on the discounting that retailers can do by establishing a minimum retail price for your offerings.

Retail Customer Experience Executive Summit: Microsoft vs Apple

Retail Customer Experience Executive Summit: Microsoft vs Apple

Attendees toured the Mall of America and weighed in on Apple's and Microsoft's customer experiences.

Google charges ahead in the 'device race'

Google charges ahead in the 'device race'

It was extremely timely that Google announced the debut of its Google Wallet mobile application last week, just as we were about to publish the latest issue of COLLOQUY on our website, with an in-depth cover story on what we...

In Canada, loyalty a good aim for Target’s bullseye

In Canada, loyalty a good aim for Target’s bullseye

It looks like Canada is not only going to bring home the bacon for Target Corp., but chances are it will deliver some loyalty, as well. The Minneapolis-based mass merchant recently estimated that its pending expansion into the north will...

Mobile Monday: Best Buy

Mobile Monday: Best Buy

Electronics retailer's app copies the in-store experience, is designed from the buyer's perspective.

How To Politely Say,

How To Politely Say, "You Suck" to a Retailer

When you don't get a word from an employee at a store, call them on it with this simple tool to improve their customer service. 

A View into Your Holiday Morning

A View into Your Holiday Morning

Regardless of the Black Friday hype, the holiday shopping season still has a long way to go. After all, the Saturday before Christmas is often the busiest shopping day of the year. Still, retailers are off to a decent start – at least by some measures.

More evidence of rewards just for stopping by

More evidence of rewards just for stopping by

“Checking in” at a retailer or service provider is getting more valuable than ever, with more companies rewarding customers who do no more than simply walk inside a particular location. Most recently, Mashable reported that Virgin America is the first...

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People love technology, and the field of electronics retailing has come on strong in recent years, thanks to consumer adoption of personal computers, MP3 players and cellular phones. But electronic devices can be complex, making this a tricky sale — electronics retailers need to balance product selection and depth with accessibility and a customer service staff that can demystify the goods.

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