Article

Top 100: 55. Nordstrom

April 17, 2011

The "Nordstrom experience" is legend in the U.S. retail industry. Nordstrom employees write thank-you notes to customers and the company has one of the most customer-friendly merchandise return policies in the global retail industry. Customers are free to return their unwanted Nordstrom purchases back to the store with no time limit and may even receive full-price refunds, no matter how much time has elapsed. By staying true to its customer-centric brand throughout the recent recession, the fashion specialty retailer showed that acting in the best interest of the customer will yield financial rewards even in times of economic distress.

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