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Top 100: 88. Bloomingdale's

January 31, 2011

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Aggressively pursuing the re-emerging upscale customer, Bloomingdale’s first opened a slick 90,000 square foot space in the heart of Manhattan’s SoHo district, followed by a prototype smaller-format store in Santa Monica. At just half the space of a flagship store, the Santa Monica space features revolving multi-media displays, fashion shows, yoga classes and the "B-Style Lab," a new personal shopping model which hooks into Bloomingdales.com. The retailer also began rolling out its new Bloomingdale’s upscale outlet store concept, each with approximately 25,000 square feet.

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