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Experience design can help architects design the retail store of the future

February 11, 2014 by Mike Wittenstein — Customer Experience and Service Designer, Storyminers

Top retail store design architects have long been creating spaces that are functional for the brand and the customer. With the added element that experience design brings, you can expect to see more flexible spaces designed for today and tomorrow's technology.

Architects specializing in retail store design will find these three articles useful for understanding how the specialized field of experience design can help to create a more valuable space for their clients.

The first part shows how the collaborative nature of experience design and the tools that experience designers use augment the architect's process. Bringing in an experience design expert early in the process is a key to getting more from the addition.

The second part covers the value of the experience design experts knowledge of retail technology. Emerging technology is quickly changing the way the retail space is used. Having this information allows the retail store design architect to create "stores for the future" as well as for today.

The third part offers information about why the inclusion of media in retail store design is becoming a must-have. Including media presents a unique set of challenges that experience design professionals can help the architect overcome.

This three-part series gives an up-to-date perspective on how experience design works to help architects create retail store design projects with flexibility and greater value for their clients.

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