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Toys “R” Us News & Media

Toys R Us heading to Latin-America, Caribbean

January 3, 2025

The Toys R Us and Babies R Us brands will be arriving in the Latin-America and Caribbean region in 2025.

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Toys R Us debuts global holiday that’s all about play

July 17, 2024

Toys "R" Us has declared July 20 as Toys "R" Us Play Day with celebrations taking place online and at Toys "R" Us locations across the globe.

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Toys R Us flagships expanding, rollouts include airport, cruise ships

October 11, 2023

Toys R Us is heading to a U.S. airport, cruise ships and expanding its physical store footprint nationwide in 2024.

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Babies R Us launches comeback flagship store

July 26, 2023

First Toys R Us came back. Now its sister e-commerce enterprise, Babies R Us, is also back and just launched its arrival in a flagship location at the American…

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Toys R Us kicks off national marketing tour featuring Geoffrey

July 24, 2023

Keep an eye out – Toys R Us Geoffrey may be visiting your town.

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Toys R Us takes shop-in-shop route in UK

June 21, 2023

Toys R Us, in a retail partnership between WHSmith and Toys R Us ANZ Limited, will launch nine WHSmith High Street stores that will feature Toys R Us…

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Toys R Us landing at Dallas airport

May 17, 2023

A Toys R Us store will open at Dallas Forth Worth International Airport by the holiday season.

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Toys R' Us heading to Mexico

May 2, 2023

For the first time ever there will be a Toys Us brand presence in Mexico.

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Toys R Us launches digital online flagship stores in UK

October 25, 2022

The Toys R Us and Babies R Us brands are back to selling merchandise in the U.K. after launching a digital flagship website.

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Ex CEO mulling Toys R Us rescue strategy

June 13, 2018

Gerald Storch, who once served as CEO and chairman of Toys R Us, is reportedly considering swooping in to save the beleaguered toy seller, salvaging some…

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Kmart: Bring your Toys R Us gift cards to us

May 1, 2018

As Toys R Us continues to move forward in its reorganization and bankruptcy process, fellow retail competitor Kmart is offering to help consumers who may be…

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Where have all the toy stores gone?

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

As Toys R Us shutters, and the Sears catalog collects dust in the archives of marketing, one wonders where the next generation of moms, dads, aunts, uncles…

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Toys 'R' Us shuttering 180 stores in bankruptcy strategy

January 24, 2018

About 180 Toys "R" Us stores will be closing their doors as the struggling retailer continues its reorganization strategy related to its bankruptcy in the fall…

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Toys ‘R’ Us selects Cineplex Digital Media to install kiosks and digital signage

July 27, 2017

Toys "R" Us has selected Cineplex Digital Media to install an in-store digital signage and kiosk network for the retailer's new concept store, according to a…

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