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Ulta Beauty News & Media

Shoplifting reportedly broke up Target, Ulta Beauty partnership

September 3, 2025

Shoplifting is being cited as the reason for the breakup of Target and Ulta Beauty with one report claiming shoplifters stole $10,000 in products at one store…

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Ulta Beauty departing Target next summer

August 22, 2025

Come late summer 2026 there will no longer be Ulta Beauty locations within Target stores as the two brands are not renewing a shop-in-shop partnership.

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Ulta Beauty welcomes new CEO, raises fiscal outlook

January 13, 2025

Ulta Beauty has a new CEO, Kecia Steelman, who has taken the reins from Dave Kimbell who retired.

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Ulta Beauty taps Glamlab app for virtual hairstyle experience

December 27, 2024

Ulta Beauty is using an AI app, Glamlab Hair Try On, to provide shoppers a virtual hair style experience before committing to a change in hair style or color.

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Ulta Beauty opening 200 stores in next 3 years

October 25, 2024

Ulta Beauty plans to launch 200 stores within the next three years, expanding its current footprint of 1,411 locations.

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One third of US consumers loving TikTok

June 28, 2024

When it comes to consumer adoption of TikTok 31% of U.S. adults are using the social media app, making it the fifth most-popular behind Facebook, YouTube…

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Ulta Beauty taps DoorDash for on-demand delivery

May 20, 2024

Ulta Beauty has expanded its partnership with DoorDash to offer customers on-demand delivery of products from 1,350 stores.

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Ulta Beauty pilots smart vending for in-store product discovery experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Ulta Beauty is testing a next-gen in-store sampling program via SOS smart vending machines that provides guests with easy and fast product discovery.

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Ulta Beauty appoints ex Samsung leader as CMO

January 25, 2023

Ulta Beauty has tapped Michelle Crossan-Matos as its chief marketing officer.

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Foot Locker taps former Ulta chief as CEO

August 24, 2022

Foot Locker Inc. has named Mary Dillon, former chief executive for Ulta Beauty Inc., as its next CEO.

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Ulta Beauty mini shops launching next month in Target stores

July 22, 2021

Target will be home to Ulta Beauty mini shops come August offering more than four dozen products.

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Bargain, beauty retail will reap big rewards this year, claims Wells Fargo

March 29, 2021

The bargain retail and beauty segments will be big winners when it comes to sales this year, now that shoppers are increasingly returning to stores as COVID-1…

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Ulta Beauty doubles up on Black-owned brand support

February 4, 2021

Ulta Beauty aims to double the number of Black-owned cosmetic and beauty brands on its shelves by the end of this year and is putting $25 million into the…

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Ulta Beauty tackles retail change by embracing change

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Ulta Beauty CEO Mary Dillon says the world continues to have a need for human connection and inspiration within the retail environment and that her company…

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Google expands retail shopping program with a universal cart, personalization focus

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Industry watchers say the retail service effort is a direct shot at Amazon and its dominance as the destination in consumer product search and discovery.

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Financials pose a pretty picture for Ulta Beauty

June 2, 2016

In stark comparison to other retail financial reports of late, Ulta Beauty is enjoying robust sales, and the shiny outlook is prompting the beauty retailer to…

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Increasing sales make for a pretty Q4 for Ulta

March 18, 2016

Consumers didn't pull back on buying up beauty items at the end of 2015.

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