Why it's crucial to understand the shopper’s in-store behavior in the evolving retail market

Smart Traffik CEO Laurent Simonin explains why brands and retailers need to unify their departments to increase revenue through an improved customer…

Why we need to talk about the retail evolution, not the retail apocalypse

In the end, the retail evolution is all about the customer. Being tech-savvy, shoppers want their shopping experience to reflect their daily life: a mix of…

How to craft a seamless omnichannel experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Experts offer tips, advice and insight to help retailers develop an engaging and rewarding customer experience between online and offline.