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Contributors

Rich Aberman
Rich Aberman, Co-founder & Chief Product Officer, Integrated Payments at WePay, a Chase company.
Jerry Abiog

Jerry Abiog, CEO & Co-Founder of Standard Insights - an AI as a Service analytics & growth marketing platform. They help companies leverage their first-party data to help them drive top & bottom-line growth. He has 25+ years of business experience & is responsible for leading the strategic vision of Standard Insights. His company is one of 25 companies chosen to be part of the UC Davis Masters of Analytics practicum program, which ranks in the top 20 globally.

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Doriel Abrahams

Doriel Abrahams is the Head of Risk at Forter, overseeing the Solution Specialists team in the U.S. With a strong background in fraud detection, he analyzes industry-specific trends. In his past roles, Doriel excelled in managing integrations and feature engineering for unique use cases, contributing to the company's growth. Equipped with a BSc in Neuroscience from Tel Aviv University, Doriel brings a unique perspective to risk management. His interdisciplinary knowledge and analytical mindset enable him to develop innovative strategies to effectively address emerging fraud patterns.

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Amogh Adahallikar

Amogh Adahallikar has close to five years of professional experience in inbound marketing, including content marketing, SEO, SEM, and social media promotions. He has worked with B2B SaaS, fintech, and EdTech brands, helping them scale their digital presence through impactful, data-driven content strategies across the Indian and Canadian markets.

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Caitlin Allen

I'm a go-to-market executive with two decades' experience scaling companies from $0-200M ARR and a track record of three exits (1 IPO, 2 M&A). I'm also a former Andreessen Horowitz partner and small potatoes entrepreneur with experience across mostly B2B and B2B2C business models. My personal purpose is to help people and businesses grow with transformational storytelling, teams, and GTM mechanics. I value excellence, kindness, and candor -- and am proud to serve on the board of OPEN Imperative (Organizations for Pay Equity Now), which I cofounded in 2021.

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Wesley Almeida

Wesley Almeida is a seasoned product leader with two decades of experience building digital retail solutions. He specializes in loyalty program design, fraud prevention strategies, and creating customer experiences that deliver trust and long-term value. Wesley is passionate about helping brands move beyond transactional rewards to build genuine, lasting loyalty.

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Heather Altepeter

Heather Altepeter is the CEO, Founder and Owner of National Merchants Association, an innovative FinTech company, pro-business advocate and payments acquirer. She is a progressive leader and voice of significance in the payments industry, personally pioneering a new era in bankcard by demonstrating that High Risk Done Right ® is both possible and attainable. NMA advocates for e-commerce merchants by representing merchant interests to card brands and issuers, as well as legislators and regulators.

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James Alty
James is a technologist with over 30 years’ experience in the marketing analysis and automation arenas. As Founder and MD of Apteco, James leads the business designing, developing and supporting the Apteco Marketing Suite™ for thousands of users worldwide.

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James Alty

Apteco is based in Warwick, UK and delivers software and services through offices in Frankfurt, Sydney and Rotterdam working with a global network of partner firms. James is experienced in B2B, B2C and not for profit marketing having worked on numerous marketing database, analytics and campaign management projects.

James graduated from Manchester University in Computation and started his career with Logica in The Netherlands, before moving on to found Apteco in 1987. He is always happy with the latest gadgets and able to understand both users’ and developers’ requirements. Outside Apteco, James is a qualified private pilot, single-speed cyclist, community volunteer and vice president of the local members’ sports club where he plays squash.

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Ariful Anam

Ariful Anam is a Senior Marketing Manager at Fusion CX, known for enhancing brand presence and user engagement through innovative, data-driven strategies. He holds an M.Sc. in Information Technology from Sikkim Manipal University and is certified in Google AdWords Search Advertising. Ariful excels in aligning marketing efforts to deliver exceptional customer experiences, driven by a commitment to continuous improvement and diverse perspectives.

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Mark Ang

Mark Ang is the co-founder and CEO of GoBolt, a technology company on a mission to build the world's largest sustainable, vertically integrated supply chain network.

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Laura Apel
Laura Apel leads Mitto’s global Marketing operations. With a background in journalism and over 6 years within the CPaaS industry, her focus is on increasing visibility of Mitto’s industry expertise and differentiated technology through strategic brand messaging and communications.

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Zarnaz Arlia

Zarnaz is global marketing executive with a demonstrated history of driving growth and profitability in B2B marketing environments. She is responsible for driving all marketing functions from vision and strategy to execution. Zarnaz has a strong track record of building global businesses and bringing new products to market with the ability to link business strategies to customer adoption. Prior to her current role, Zarnaz held senior marketing leadership roles at Sitecore, Adobe, Trifecta and Neustar.

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Marty Armstrong
Marty Armstrong is the Founder & CEO of Strong Arm Advisory Services – specializing in corporate strategy and business development, go-to-market, strategic ventures, partnerships and ecosystems to help ecommerce and digital marketing technology companies and service providers grow.

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Yishai Ashlag

Dr. Yishai Ashlag is an economist, author, and globally recognized authority in the Theory of Constraints (TOC) methodology. A former partner and founding member of Goldratt Group and post-doctoral fellow at the Wharton School of Business, Ashlag brings academic acumen and decades of experience in management consulting to lead sustainable growth through operational excellence for Onebeat and retail at large. Ashlag holds a Ph.D. in Economics from Bar Ilan University and is the author of acclaimed fiction and non-fiction titles on the topic of managing uncertainty, TOC, and more.

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Sarah Assous
Sarah Assous is CMO of Zoovu, a Content Discovery Platform that helps businesses deliver semantics and AI powered customer experiences. She has been in marketing for over 10 years with a strong focus on product marketing and digital marketing for enterprise SaaS companies. Sarah is passionate about innovations that help companies grow while delivering real value to today’s connected and discerning consumers. In the past couple of years Sarah has held speaking sessions for Digital Masterclasses, eTailing Summits and regularly participates in podcasts and webinars with Glossy, WBR and eMarketer.

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Jake Athey
Jake Athey is VP of marketing and customer experience at Widen, where he helps organizations realize their maximum marketing potential by communicating the value of Digital Asset Management (DAM) as part of core brand and marketing channel strategies. An integral member of the content strategy team, he oversees and manages all of the moving parts of content strategy, brand consistency, sales and more.

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Yehiel Atias
Yehiel is an experienced entrepreneur with over 15 years of international business development experience. In his 3rd company, Hexa, Yehiel advises the world's largest retailers and brands on how to extract value out of their synthetic data.

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Raman Awal

Raman Awal, SVP and Global Practice Head at Mastek, brings over 25 years of expertise in building and scaling successful Data Analytics and AI (DA&AI) practices. He has demonstrated successful leadership through P&L responsibility for global data-focused practices, managing consulting, program delivery, partnership management, and ensuring client satisfaction.

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