Leslie Walsh
Leslie Walsh
Leslie Walsh is Head of Strategy at RYA, an audience intelligence platform that helps marketers make faster, data-backed creative decisions. Her agency background includes brand and digital strategy for MINI Cooper, Nestlé, Oscar Mayer, and AT&T.
Recent Contributions
From gut feel to ground truth: How AI is reshaping the in-store experience
by Leslie Walsh — Head of Strategy, RYA
In-store events represent one of retail's most significant investments and one of its least-interrogated planning processes. Most brands approach activation…
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