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Peggy Carlaw

Peggy Carlaw
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Recent Contributions


How customer service builds brand loyalty

by Peggy Carlaw — VP, Impact Learning Systems

Karen Freeman, Patrick Spenner, and Anna Bird bring up Three Myths About What Customers Want in the HBR Blog Network. These myths are based on information from…

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Call center coaching: Five tips to ensure your success

by Peggy Carlaw — VP, Impact Learning Systems

Managing staff — in any form — is hard work and requires a well-stocked repertoire of people skills, business acumen, and the ability to juggle multiple…

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When to use customer service games in training

by Peggy Carlaw — VP, Impact Learning Systems

Customer service games can add spice to a training program. I ought to know, I wrote the book! Unfortunately, I've seen too many games used just because ...

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Nine tips for effective and consistent employee follow-up

by Peggy Carlaw — VP, Impact Learning Systems

Reinforcement is key.

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The fundamentals of employee feedback

by Peggy Carlaw — VP, Impact Learning Systems

Giving feedback to your employees is one of the most important things you can do for each of them individually, and your team as a whole. Oftentimes, managers…

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Guided customer service: Open and closed questions

by Peggy Carlaw — VP, Impact Learning Systems

Why are some customer service experiences better than others? Most often it's because the customer service representative confidently guides you through the…

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How to cultivate long-term loyalty

by Peggy Carlaw — VP, Impact Learning Systems

I used to go to the same Chinese Restaurant weekly growing up. My family celebrated birthdays, graduations, and other fun celebrations at this restaurant.

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Sales skills: Training (nurture) or personality (nature)?

by Peggy Carlaw — VP, Impact Learning Systems

The age-old debate — nature versus nurture — is a common theme that pops up for managers who are seeking the right sales candidates. It's an important…

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Retail Customer Service 101: Phone etiquette

by Peggy Carlaw — VP, Impact Learning Systems

Considered common sense and unnecessary by many, telephone etiquette training is back in vogue. As many companies struggle to ride the fierce waves of…

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Traditions build customer loyalty

by Peggy Carlaw — VP, Impact Learning Systems

Over the weekend, I went on a trip to my favorite vacation spot: Family Camp. This is a little spot nestled in the forest of the Sierras right outside…

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