Chris Cubba
Chris Cubba
Chris is a seasoned executive with over 20 years of experience driving growth, loyalty, and consumer engagement for some of the world’s most recognized brands. With a career built on senior leadership roles in sales and client services, Chris has become a trusted advisor in the loyalty and promotions space—especially within the Consumer Packaged Goods (CPG), Alcohol-Beverage, Quick Service Restaurant (QSR), Telecom, and Financial Services industries.
Recent Contributions
When value wins, loyalty follows
by Chris Cubba — Chief Revenue Officer, Snipp Interactive
The idea that loyalty is fading is a misread of the market. It’s not that consumers have stopped being loyal; they’ve simply stopped tolerating weak value.
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