E-commerce
Amazon 2nd Prime Day set for October
August 9, 2023
Amazon is holding a second Prime Day event this year for Prime members across 19 countries and calling it Prime Big Deal Days.
The second sales extravaganza will be held in October, according to a press release.
The omnichannel retailer did not disclose specific dates, stating "we'll share more details soon as we get closer to the event."
The retailer's annual Prime Day event took place July 11-12.
"I'm really excited for Prime members to discover some of Amazon's best deals of the season across 19 countries including Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Netherlands, Poland, Portugal, Singapore, Spain, Sweden, the U.S. and the UK. We'll share more details soon as we get closer to the event. I can't wait to give our Prime members access to exclusive early savings this season," wrote Worldwide Amazon Stores CEO Doug Herrington in a LinkedIn post.
As RetailCustomerExperience reported, Amazon Prime Day 2023 in July was a resounding success for Amazon, its third-party sellers and consumers seeking a bargain.
Related Media
Subscribe
Get the latest news and resources from Retail Customer Experience.
