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American Apparel adds CIO

American Apparel has named Brian McHale as its SVP and chief information officer, according to a company press release.

June 12, 2015

American Apparel has named Brian McHale as its SVP and chief information officer, according to a company press release.

"As we continue to implement our multiyear turnaround, Brian will be an important asset to the company," said Paula Schneider, CEO of American Apparel. "Brian brings deep experience in his area of expertise, which will undoubtedly have a significant and positive impact on American Apparel."

McHale will oversee information technology and computer systems at the company and will lead the development and expansion of the company's retail digital capabilities alongside Thoryn Stephens, who was recently appointed chief digital officer, according to the release.

McHale comes to American Apparel with over 25 years of experience developing IT governance, business intelligence and big data solutions for some of the U.S.'s largest companies, including DirecTV and Verizon. He has also transformed these companies to cloud-based infrastructures, driving efficiencies and cost savings. McHale's experience includes work for agency clients in a variety of categories, including turnaround businesses, similar to American Apparel, according to the release.

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