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Bank of America's Erica virtual assistant boasts 6M users

March 27, 2019

Erica, the AI-driven digital banking chatbot from Bank of America, has surpassed six million users, according to a press release.

The bank said more than 35 million requests have been processed through the virtual assistant since its debut in 2018.

"Since launching Erica’s proactive insights late last year, daily client engagement with Erica has doubled," David Tyrie, head of advanced solutions and digital banking at Bank of America, said in the release. "Consistent with our high tech, high touch strategy, we’ll continue evolving our best-in-class digital banking capabilities, including Erica, to provide clients relevant, timely guidance and help make managing their finances easier."

Among the latest enhancements, Erica notifies clients when recurring charges suddenly increase, tells customer when they become eligible for Preferred Rewards, and alerts customers when they have upcoming Bank of America bills or third-party e-bills coming due.

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