Technology

Ben Bridge Jeweler, Pandora stores partner with Salesfloor for personal customer experience

Photo by istock.com

December 10, 2020

Ben Bridge Jeweler and its company-owned Pandora jewelry stores are teaming up with mobile clienteling and virtual selling platform provider Salesfloor to create a personalized consumer experience.

The jewelry retailers, which number about 70 store locations, are deploying the omnichannel solution to bridge online and offline sales channels, according to a press release.

The technology provides video chat, appointment setting, live chat, email, text messaging, associate storefronts and customer insights.

Online shoppers can connect with or request virtual or in-store appointments with a one of 300 local personal jewelers at stores across North America.

"With over a century of experience as a personal jeweler, the Ben Bridge team cherishes its role in celebrating milestones both big and small," Lisa Bridge, Ben Bridge Jeweler president and CEO, said in the release. "Everything we do is focused on delivering beautiful, highly curated jewelry and an exceptional experience for our customers. With Salesfloor, we're able to expand that experience with the ability to connect with customers in an intuitive and thoughtful approach — anywhere, anytime."

"Retailers are accelerating their digital transformation timelines this year by providing their store associates with the technology to meet customers where they are — which now means both online and in-person," Oscar Sachs, Salesfloor CEO, said in the release. "We're excited to partner with Ben Bridge and their Pandora operated stores in time for their busy season. We've equipped their personal jewelers with the necessary tools to engage with customers remotely and answer their jewelry question in real-time on digital channels."