Customer Service

Food Lion deployment completes Flybuy integration across Ahold Delhaize stores

Photo: GB - stock.adobe.com

July 28, 2025

Food Lion has deployed Flybuy, an AI-powered location engine, to power the grocer's Food Lion To Go, its curbside pickup program.

The milestone completes the full-scale integration of Flybuy across all 1,650 Ahold Delhaize stores, according to a press release.

Food Lion joins sister banners — including Stop & Shop, The Giant Company, Giant Food and Hannaford — where Flybuy already powers curbside operations.

This technology brings real-time location tracking and operational efficiency to stores, creating a faster, more seamless pickup experience for customers.

With Food Lion To Go, shoppers can place grocery orders online or through the Food Lion app. Once an order is placed, Flybuy is aware of the customer journey as they make their way to the store for pickup, enabling store associates to prepare the order for a timed handoff upon arrival.

Store teams receive accurate ETAs and arrival alerts, significantly improving speed of service, according to the release.

"Flybuy has been a game-changer for our curbside program," Steven Harwood, Food Lion To Go manager, said in the release. "By giving our teams real-time visibility into each customer's journey, we're able to prepare orders more accurately, reduce wait times, and deliver a faster, fresher, and more seamless pickup experience than ever before."

Flybuy has reduced customer wait times by over 40% and increased overall efficiency for store teams.

"We're excited to support Food Lion's continued commitment to convenience and customer satisfaction," Marc Wallace, co-founder and CEO of Flybuy, said in the release. "With the full rollout of Flybuy across all Ahold Delhaize USA banners, we're proud to help streamline the pickup process for thousands of stores across the country. By leveraging our location engine, we're empowering these leading grocery brands to deliver a best-in-class customer experience — one that's faster, more convenient, and remarkably consistent, driving more digital orders and building long-term customer loyalty."