News

Google adds local product search

November 14, 2010 by James Bickers — Editor, Networld Alliance

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Google has added local availability results to its product search, the company announced today on its retail blog. In the works since March, the service lets users search for products, then filter the results based on which local shops have them in stock.

The service is a partnership with 70 retail brands, including Williams-Sonoma, Office Depot and Best Buy.

The search giant is also partnering with some notable retail software providers, such as JDA, Epicor and Oracle, enabling them to create tools that will allow other retailers to add their products to search results.

About James Bickers

James Bickers is the former senior editor of Retail Customer Experience, and also manages webinars for Networld Media Group. He has more than 20 years experience as a journalist and innovative content strategist, with publication credits in national, international and regional publications.

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