News

Google taps STELLAService for customer service ratings

June 12, 2013

Google is tapping STELLAService Inc. to provide customer service rankings and analytics for online retailers, according to Forbes. Data from STELLAService will be used to improve the customer experience on Google's shopping service.

"Our goal is to build a better shopping experience," Google spokesperson Sandra Heikkinen Glading said in the article. "Google Trusted Stores is an important part of achieving that goal, as the program helps buy online with confidence. We're looking forward to using information from StellaService to supplement our Trusted Stores data; it will assist us in helping shoppers identify online merchants that offer a great shopping experience."

Read more about customer service.