Omnichannel

Home Depot captures highest market share among retailers

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November 20, 2023

Home Depot captured the highest market share across retailers, 31.9%, in September and won in every region except in the South where Lowe's captured a bit more with 33.6%.

That's a top finding from a Numerator research tracking report regarding consumer behavior.

The data, according to a press release, also revealed that high income households (those over $80,000), accounted for 56.6% of total home improvement spend.

Data also showed that through Q3 in-store shopping has continued to be most popular though online spend per trips is larger.